Wednesday, March 30, 2011

Listen To This And Peep That Other Southern Symphonic, Chevy Door Slammin', Playerific Pimptastic, Mississippi Magic!


The Mississippi emcee/producer Big K.R.I.T. has just released his free album (don't call it a mixtape), ReturnOf4Eva, which also happens to be the name of the first track to his earlier release, Krit Wuz Here, in 2010. K.R.I.T. has gained much critical acclaim from the tightly constructed soundscape of Krit Wuz Here, with many praising his dual aptitude in both production and lyrical prowess. With much hype and anticipation for what to expect on ReturnOf4Eva, from the first listen K.R.I.T. does not disappoint.

His production on this latest effort reveals growth in his production, with a more introspective look at the daily struggles and concerns of a Black man in America as it pertains to family, relationships, reputation, and self-respect, while also allowing the southern rapper braggadocio to reverberate throughout. It also seems that K.R.I.T. has expanded his production pallet, with more synthetic pad flourishes that blend with the soulful samplings, as well as turntablist scratches which wasn't evident in his earlier work, giving his production a more authentic Hip-Hop feel to it.

Whereas in Krit Wuz Here you could hear the influence of UGK and Outkast, in ReturnOf4Eva the influence of Kanye West (a fellow emcee/producer and Def Jam labelmate) is hinted at, from K.R.I.T.'s first forays into singing, of which you can admire his soulful stirrings, to choice of sentence structures in some of the songs' lyrics, which can almost feel like he's trying to invoke the conceptual and visceral sound of West's Late Registration or Graduation, more so the former in my personal opinion.

All in all it's easy to see that I'm cosigning the #returnof4eva campaign. I definitely can vouch for this release, and I commend Sha Money XL for the smart move in deciding to sign K.R.I.T. as newly appointed V.P. of A&R at Def Jam. Much praise has been given to this release from various critics, so there's no doubt everybody is waiting for K.R.I.T.'s Def Jam debut. Until then, download this and peep that other southern symphonic, Chevy door slammin', playerific pimptastic Mississippi magic!

CHICAGO IS FOR HATERS.

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